Project scope
Advertise financial expertise
Design scope
Company
Hercule Consulting
Business type
B2B
Product type
Finance
Company type
Agency
Hercule Consulting offers tailored financial counselling to businesses. I worked on their landing page and social media resources. I conducted user research, low, mid and high-fidelity design, Framer integration, Google Analytics, DNS and cookies management, and workshops.
Objectives and Key Results
Objective
Key Results
Key Performance Indicators
Indicator 1
Indicator 2
Indicator 3
Fine-tuned content
Several iterations of UX writing led to impactful wording matching the known language from target users, while keeping the amount of attention needed to grasp key messages as low as possible.
